What three aspects of customer demand considerations are most indicative of market interests?
Asked by maham237 @ in Business viewed by 546 People
Answered by maham237 @
The three aspects of customer demand consideration that are most indicative of market interests are:
1. The magnitude of customer demand.
2. The rate of growth of customer demand.
3. The heterogeneity of that demand across customer segments.
These three factors determine the success of a product in the market place and marketers used them as tools to predict how a product will behave in the market.
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