What is the difference between visual merchandising and window display

Asked by admin @ 04/08/2021 in Business Studies viewed by 299 People

What is diference between visual merchandising and window display

Answered by admin @ 04/08/2021

Explanation:

Designed to attract customers to a store, window displays are described by Wikipedia as the dressing of larger windows in the front facade of a shop.

The most basic meaning of a window display is that a window display is the arrangement of items in a way that, as Wikipedia rightly point out, attracts customers.

The entire visual merchandising profession is based heavily on creating effective window displays, as it’s the first point a potential customer comes into contact with products. Therefore the importance of windows displays is paramount.

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What is the difference between visual merchandising and window display

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