Product prices are set on the marketing budget detail spreadsheet


Asked by maham237 @ in Biology viewed by 448 People


a. true
b. false 2. each market segment responds to different types of media (e.g. print, direct mail, etc.) to a varying degree. it follows then that each product must be identified with its target segment. product target segments are identified by
a. their placement on the perceptual map
b. entering their status on the pricing and forecasting spreadsheet
c. entering the target segment on the marketing budget detail 3. each additional advertisement increases customer awareness by the same amount of the first
a. true
b. false 4. the marketing budget detail asks teams to determine budgets by
a. product
b. segment
c. both

Answered by maham237 @



1. The answer is "b. false".


A Marketing Budget is Marketing Plan as far as expenses. Advertising Budget is an expected measure of cost that will be required to advance items or administrations. Promoting Budget is for the most part some portion of a showcasing plan and vital piece of the advertising procedure. It incorporates every single limited time cost like promoting and advertising, utilizing staff, office costs and different costs included for showcasing. This financial plan is made to evaluate the costs that are important for growing a business.


2. The answer is "c. entering the target segment on the marketing budget detail".


A market segment is a gathering of individuals who share at least one regular qualities, lumped together to showcase purposes. Each market portion is one of a kind, and advertisers utilize different criteria to make an objective market for their item or administration. Advertising experts approach each portion in an unexpected way, after completely understanding the necessities, ways of life, demographics and identity of the objective customer.


3. The answer is "false".


Advertising is a marketing correspondence that utilizes a transparently supported, non-individual message to advance or offer an item, benefit or idea. Sponsors of advertising are ordinarily organizations wishing to advance their items or administrations. Promoting is separated from advertising in that a promoter pays for and has authority over the message. It varies from individual offering in that the message is non-individual, i.e., not coordinated to a specific person.


4. The answer is "c. both".



Pricing is the procedure whereby a business sets the cost at which it will offer its items and benefits, and might be a piece of the business' marketing plan. In setting prices, the business will consider the cost at which it could obtain the merchandise, the assembling cost, the commercial center, rivalry, economic situation, brand, and nature of item.


When setting your prices you should ensure that the cost and deals levels you set will enable your business to be beneficial. You should likewise observe where your item or administration stands when contrasted and your opposition.



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